What Are Bitters? How to Use Them in Cocktails, Baking, and Beyond

What Are Bitters? How to Use Them in Cocktails, Baking, and Beyond

Keeley Ardman DeSalvo

There’s a good chance you already own a bottle of bitters, and a good chance it has only ever made an Old Fashioned. It came in a cocktail kit or a gift basket, did its job a few times, and moved to the back of the cabinet.

It deserves a better spot. Bitters are a seasoning, and like any good seasoning, they work in more places than one. Here’s what they are, how to use them in a drink, and how a few dashes can change a lemon pound cake, a bowl of whipped cream, or a weeknight marinade.

What are bitters?

Bitters are botanicals (roots, bark, citrus peel, spices, herbs, and flowers) steeped in a high-proof base until their flavor is pulled out and concentrated. Most use alcohol as that base, and a growing number use glycerin instead. Either way, the result is intense, which is why recipes measure bitters in dashes.

The easiest way to think about them is as vanilla extract for drinks. Nobody sips vanilla extract on its own, but a few drops change everything around it. Bitters work the same way. That bitter edge balances sweetness and pulls flavors together, the way a pinch of salt makes a chocolate chip cookie taste more like itself.

They started out as medicine. Angostura, the bottle with the oversized label, was first sold in 1824 by Dr. Johann Siegert in Venezuela as a remedy for upset stomachs. Bartenders figured out what it did for a drink, and it has been on back bars ever since. You can browse every flavor we carry in our collection of cocktail bitters.

What do bitters taste like?

Angostura is what most people picture, but bitters now come in nearly every flavor you can think of. It helps to sort them into families.

If you’re buying your first bottle, start with aromatic. If you’re buying your second, pick the flavor family you already love in food.

The six flavor families of bitters

Start on the left. Then follow the flavors you already love in food.
Start here
AROMATIC
baking spice, clove, cinnamon
Warm spice over a bitter root base. The bottle that finishes an Old Fashioned or a Manhattan.
TryAngostura Aromatic
The first bottle to own
CITRUS
bright, clean, full of peel
The easiest family to cook with. Glazes, syrups, and citrus marinades.
TryWest Indian Orange, Dashfire Lemon
Then follow your palate
WARM SPICE
holiday baking in a bottle
Whipped cream for pie, warm maple syrup, a cup of coffee.
TryHoliday Pie, Spiced Apple, Double-Strength Cardamom
CHOCOLATE & COFFEE
cocoa, roast, dark fruit
Deepens chocolate frosting and the morning cup.
TryBig Bear, Chocolate, Cherry Cacao
FLORAL & HERBAL
garden flavors, savory side
Lavender for whipped cream and lemonade. Rizzo for a vinaigrette.
TryLavender, Rizzo
HEAT
chile warmth that builds
Builds slowly, so start with a single dash and taste.
TryFuego, Spicy Pepper
Most bitters are made with alcohol. Holiday Pie, Chicory Pecan, and Fuego are alcohol-free.

How to use bitters in a cocktail

A dash is one quick, firm shake of the bottle, a little under a quarter teaspoon. Most cocktails call for one to three.

In an Old Fashioned or a Manhattan, bitters are what make the drink taste finished. Leave them out and you’ll notice something is missing, even if you can’t name it. Our guide on how to make a perfect Manhattan walks through the ratio, and both The Classic Manhattan Cocktail Kit and The Old Fashioned Cocktail Kit come with the Angostura.

The simplest place to start doesn’t need a recipe at all. Shake a few dashes of bitters into a glass of sparkling water over ice and add a twist of citrus. Bitters and soda is an old bartender’s standby, and it’s the clearest way to taste what a bottle actually does.

Angostura Aromatic Bitters - The Savory Pantry Rizzo Small-Batch Bitters with Rosemary, Grapefruit & Peppercorn - The Savory Pantry Crude Bitters Sampler Set - The Savory Pantry
Shop this story · Start your bitters shelf
Angostura Aromatic Bitters
The classic, and the first bottle to own
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More than cocktails: cooking and baking with bitters

This is the part most people never get to. The same things that make bitters good in a drink make them good in food: the base carries aroma, and the bitterness balances sweetness and richness. A few dashes can do for a cake or a sauce what they do for a Manhattan.

Three things to know before you start:

  1. Start small and taste. It’s always easier to add another dash than to fix too many.
  2. Keep the heat gentle. Long, hot cooking drives off the aroma and leaves only the bitterness. Bitters shine brightest in the parts of a recipe that never see the oven: glazes, frostings, whipped cream, syrups, and dressings. Stir them into sauces near the end.
  3. Swapping for an extract? Start at half. Use half the amount of extract the recipe calls for, then taste and adjust.

With citrus

Orange bitters are the easiest place to start in the kitchen, because they already taste like something you cook with. A few dashes in a citrus marinade for chicken, shrimp, or pork add depth behind the brightness.

They’re just as good on the sweet side. Stir orange or lemon bitters into the glaze for a lemon pound cake, or into the warm syrup you brush over it, and the citrus carries a little further. The same trick works in the glaze on a fruit tart. Fee Brothers West Indian Orange and Dashfire Lemon are the two to reach for.

In whipped cream

This one comes from a friend of the shop: whip a few dashes of lavender bitters into cream and spoon it over fresh fruit. A bowl of berries becomes dessert with almost no effort. Come the holidays, try Holiday Pie bitters in the whipped cream for a pumpkin or pecan pie.

In everyday baking

  • Brownies and chocolate cake: Chocolate or Cherry Cacao bitters in the frosting deepen the chocolate.
  • Banana bread: a teaspoon or so of aromatic bitters in the batter brings out the warm spice.
  • Glazes and icings: almost any flavor works. Add a few dashes at a time to a simple powdered sugar glaze.

At breakfast and beyond

  • Coffee: a dash of Big Bear or Double-Strength Cardamom in your morning cup.
  • Maple syrup: stir aromatic or Spiced Apple bitters into warm syrup before it goes over pancakes.
  • Vinaigrette: Rizzo already tastes of rosemary, grapefruit, and peppercorn, so a few dashes in oil and vinegar do most of the work.
  • Popcorn: Chicory Pecan bitters stirred into the melted butter.
  • Lemonade and iced tea: lavender bitters, for something a little floral on a warm afternoon.

Which bitters for which dish

Bitters shine brightest in the parts of a recipe that never see the oven.
The dish
Reach for
How
Baking and dessert
Lemon pound cakeand fruit tart glazesEasiest place to start
OrangeLemon
A few dashes in the glaze, or in the warm syrup you brush over the cake.
Whipped creamover fresh fruit
Lavender
Whip a few dashes into the cream.
Pumpkin or pecan pie
Holiday Pie
In the whipped cream on top.
Brownies and chocolate cake
ChocolateCherry Cacao
In the frosting.
Banana bread
Aromatic
A teaspoon or so in the batter.
Savory
Citrus marinadechicken, shrimp, or pork
Orange
A few dashes add depth behind the brightness.
Vinaigrette
Rizzo
A few dashes in oil and vinegar.
Popcorn
Chicory Pecan
Stirred into the melted butter.
Breakfast and drinks
Coffee
Big BearCardamom
A dash in your morning cup.
Maple syrup
AromaticSpiced Apple
Stirred into warm syrup before it goes over pancakes.
Lemonade and iced tea
Lavender
For something a little floral on a warm afternoon.
Sparkling waterbitters and soda
Any bottle
A few dashes over ice with a twist of citrus.
1
Start small
It’s easier to add another dash than to fix too many.
2
Keep the heat gentle
Long, hot cooking drives off the aroma. Stir into sauces near the end.
3
Swapping for extract?
Start at half the amount, then taste and adjust.
Shop this story · Bitters for the kitchen
Lavender Bitters
A few dashes in whipped cream turn a bowl of berries into dessert
Shop now

Do bitters have alcohol?

Most do. Traditional bitters use a high-proof base, and Angostura is 44.7% alcohol, about the same as many gins. But you’re using a dash or two at a time, and in the US, bitters like Angostura are sold as non-potable flavorings, the same way vanilla extract is.

If you’d rather skip the alcohol entirely, you have good options. El Guapo makes alcohol-free bitters, and three are on our shelves: Holiday Pie, Chicory Pecan, and Fuego. They work in mocktails, in bitters and soda, and in every kitchen idea above. For more, see our roundup of the best non-alcoholic gifts for the mindful drinker.

Do bitters go bad?

Not in any hurry. Bitters made with alcohol keep for years and don’t need refrigeration. Keep them capped and out of direct sun. Over a long stretch the aroma fades, so a bottle that has been open since 2019 may taste flatter than it used to. Alcohol-free bitters are different, so check the label for how to store them.

Bitters make a better gift than you’d think

Bitters are small, good-looking, and almost always under $30, and they’re one of those things people love to have but rarely buy for themselves. That makes them an easy stocking stuffer, a thoughtful add-on to a host gift, or a nice surprise tucked into a tin of holiday cookies with a note on how to use them.

For someone just getting started, the Crude Bitters Sampler Set gives them a few flavors to explore. For the reader on your list, Bitters: A Spirited History of a Classic Cure-All tells the whole story. If you’re building something bigger, our gifts for cocktail lovers pair bitters with everything else a home bar needs, and our guide on how to choose the best cocktail gift can help you narrow it down.

Or browse the full range of cocktail bitters and pick the one that sounds most like them. Every gift can go out with a handwritten note.

Shop this story · Bitters to give
Crude Bitters Sampler Set
A few flavors to explore, for someone just getting started
Shop now
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Crude Bitters Sampler Set - The Savory Pantry

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Crude Bitters Sampler Set

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Ready to have some fun in your home bar? This gift-y bitters sampler features five 1/2-ounce bottles of Crude's best ...

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